The survey, “The state of digital transformation in Latin America,” applies to company leaders from across the region. The survey reveals that the process of digital transformation requires investment in technological tools. This leads to a change of culture within the organization. For this reason, 36.6% of respondents invest almost 10% of their annual budget in technology. While 33.33% invest between 10 and 20%.
Antonio Couttolenc, CEO of Xertica, says development of fundamental technologies, like Cloud Computing, leads to change of roles. And, this has led to rethinking the responsibilities of a business leader. Cloud Computing will also support other key technologies such as Machine Learning, Big Data and Analytics, Artificial Intelligence and others
“The digital transformation is a transversal journey of the whole company. As new technologies become the heart of an institution, the commercial and marketing areas, driven by sales targets and accelerated growth rates of companies, tend to lead and promote the use of digital tools, “said Couttolenc.
Results in Mexico
Among the most important discoveries of the survey between companies in this country highlights the impact of the cloud, because 80% of the organizations surveyed said they perceive an increase in their productivity. For 74.8%, new Cloud technologies benefited their sales volumes
It should be noted that among the critical points represented by the cloud for participants from Mexico, 23.7% highlighted collaboration, followed by mobility for 14.9%.
Couttolenc assures that what is essential in the process of digital transformation is that all the employees of a company understand a minimum of technology without being experts. But above all, that they know how technology will change the business. And, regardless of the area, everyone can be digital leaders.
“At Xertica we believe that change management is key to achieving an effective digital transformation of the business. The most important thing is one can achieve transformation and change of internal culture working differently, “said Antonio.